Eating Liberally: Cartoons on Healthy Foods?

My Eating Liberally question this week is about whether is makes sense to put cartoons on vegetable packages to encourage kids to eat more healthfully. I think not, of course, but here’s Disney doing just that. Is this a reasonable strategy? Weigh in please.

Much later addition (Dec 10, 2018)

Here’s one I missed, apparently, from September 2007.